For example – how to get higher marks in written questions


It’s great to be knowledgeable, but to pass an exam knowing the answer is often not enough. Questions set by examiners seek to do far more than identify people who “know stuff,” they want the student to prove understanding and that they can use the knowledge, not simply reproduce it.

The knowing doing gap

There is sometimes a disconnect between what you know and what you can explain. Have you ever said to yourself, “I know what I want to say but can’t find the words” or “what more can I say, I feel like I am just repeating the same point”. This may be the result of a lack of understanding and simply requires more study (see Eureka I understand understanding) or it might be that you just need a better way to think about what you’re trying to do.

Analyse, Explain – clarify – Example e.g.e.g.e.g.

Imagine you’re faced with a question, it asks that you, provide a possible  explanation as to why we have seen a fall in stock market prices in recent weeks and what impact this might have on  economic growth in the UK . Often the first problem is knowing where to start, below are a few ideas that might help.

You will need a few headings to help give structure, these can often be found in the question, here for example we could use, Why stock markets might fall and Impact on the UK. Then under each heading think about analysing, explaining, clarifying and giving examples. These are not headings; they are to help expand on what you have been asked to do and give a perspective from which to think.

  1. First you analyse – If you analyse something you break it up into smaller parts so as to gain a better understanding. For example going back to the question, perhaps we should identify exactly by how much the stock market has fallen, over what period, what other events were happening at the same time, do we have any theories that could help or theoretical models we could apply etc. By examining what you have found, something new and obvious may become clear.
  1. Then you explain – an explanation is an attempt to make clear what you mean. One way of doing this is by making a series of statements. So for example, if you noticed that during the period in which we had the fall in the stock market, China’s economy also slowed and oil prices fell to unprecedented levels. This might lead you to make the statement – one of the reasons for the fall in stock market prices would appear to be the slowdown in the Chinese economy and the fall in demand for oil.

A subset of explanation is clarification. Definitions are a great way to clarify exactly what something means and in what context it is being used. Here for example we might want to include a definition of economic growth.

  1. And finally the example itself, possibly one of the very best ways of explaining and a very powerful technique to demonstrate understanding.

Example “Metaphor’s forgotten sibling”. John Lyons

It may be a reference to a real world example. In the question we have to address the impact on the growth in the UK economy. If you gave an example of the last time oil prices were so low and what happened as a result you will not only be demonstrating breadth of knowledge but also moving the debate forward, suggesting perhaps that the same will happen again?

Real world examples demonstrate the complexity and unpredictability of real issues, and as such, can stimulate critical thinking.

Students learn by connecting new knowledge with their own prior knowledge and real-world experiences. Piaget et al

An example may also be a construct, something that you talk through to illustrate a point. For example, let us imagine the impact of falling oil prices on an engineering company in the West Midlands. A reduction in oil prices would result in lower transportation costs that could be passed onto customers in the form of lower prices, in turn this should increase demand.

“Examples are indispensable to the acquisition of knowledge and they appertain to the domain of intuition”. Kant

Although this blog has covered an approach to structuring written answers, it is the use of examples that for me is the most important. And if it was not obvious enough, look how many times I used examples to explain what I was trying to say …….


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